Standard Chartered has set targets to acquire $200bn in net new money and achieve double-digit growth in its Wealth Solutions business income over the next five years.
At its Affluent Investor Seminar, Standard Chartered unveiled its strategy to accelerate business growth, following a $1.5bn investment commitment for its wealth and retail banking arm in October.
During the event, the bank outlined plans to enhance its wealth capabilities through accelerated product innovation and digital client journeys, improved brand positioning as a ‘leading wealth manager’, and branch upgrades tailored to the needs of high-value clients.
Standard Charted said its Wealth Solutions business was well diversified across investment funds, capital market products, including fixed income, cash equities and structured products, as well as bancassurance.
It is seeking to achieve double-digit growth over five years through continued product innovation and platform enhancements.
Through its proprietary advisory platform myWealth Advisor, the bank delivers insights from its CIO and, in 2025, it plans to integrate capabilities such as structured products and risk analytics, as it looks to strengthen its advisory services.
It will also deepen partnerships to help clients build resilient and opportunistic portfolios through its open-architecture platform.
The bank noted that affluent clients were increasingly seeking geographical diversification, and it is leveraging its ‘extensive’ network to meet their evolving needs.
“We are proud to be recognised as a leading international wealth manager with excellent client service and strong financial performance,” commented Standard Chartered wealth and retail banking CEO, Judy Hsu.
“As we continue to focus on our competitive strengths, a significant portion of our investment will enhance those capabilities that support our clients’ international banking needs, including a 50 per cent expansion of our relationship manager team by 2028.”
Standard Chartered chief client officer and global head, wealth solutions, deposits and mortgages, Samir Subberwal, added: “Our diversified suite of wealth products and disciplined wealth advisory approach empower us to meet our clients’ evolving needs.
“We remain committed to delivering innovative solutions to help our clients manage, protect, and grow their wealth – today and for the future.”
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